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The term “lumbersexual” originated in the early 2010s as a portmanteau of “lumberjack” and “metrosexual,” reflecting a blending of rugged, outdoorsy aesthetics with urban grooming practices. Embracing elements of traditional masculinity, lumbersexuals typically sport full beards, plaid shirts, denim jeans, work boots, and accessories like beanies and leather belts. Beyond appearance, they often express an interest in outdoor activities such as camping and hiking. The trend emerged as a reaction to the hyper-groomed metrosexual aesthetic of the early 2000s, representing a celebration of a more natural, earthy masculinity that combines traditional and contemporary elements of style and self-expression.

While the trend may have emerged within the gay community, it has since gained popularity among individuals of various sexual orientations. Lumbersexuals may identify as heterosexual, homosexual, bisexual, or any other sexual orientation. The trend is more about embracing a certain style and aesthetic rather than defining one’s sexual orientation. According to Wiki a lumbersexual or urban lumberjack is a man who has adopted style traits typical of a traditional lumberjack, namely a beard, plaid shirt, and scruffy hair, substituting otherwise clean-cut and fashionable style choices. Denver Nicks, a U.S. journalist, and photographer described the trend as perhaps an attempt to “reclaim masculinity”. A woman could never be a lumbersexual, the female of the species, is called a slumbersexual.